THE Playbook

Anyone paying attention to the healthcare “debate”, will have noticed by now that certain phrases are used by anyone who opposes the Affordable Care Act. What’s said on talk radio one day becomes the informed opinion of a lot of people the next. And, oddly, very often “independent’ pundits seem to be talking about the same “issues” at about the same time as if they all stumbled on to the topic coincidentally at the same time.

It is almost as if there were a plan.

Roll Call, a GOP source, provided a House Republican strategy memo entitled “Because of Obamacare… I lost my insurance” to CNN recently.

Among the contents are talking points, videos, samples of social media messages, and op-eds that can be reworked for a local audience so that those opposed to the ACA can be consistent in their opposition, and uniformly convince others to oppose it.

The office of House Republican Conference Chair Cathy McMorris Rodgers put the playbook together.

President Obama’s spokesperson, Eric Schultz, stated that the Republican play book is 18 pages of partisan attacks, and, because of the Republicans’ desire to have the policy fail, “There’s not a single word devoted to helping constituents enroll or offering an alternative idea to help Americans gain access to quality, affordable care".

Since the ACA passed, the GOP has only worked to have it repealed, unfunded, or delayed, without offering a better plan.

Of course, one has to wonder how they could come up with a better plan as the ACA is pretty much their own plan. If it had been called "Heritage Foundationcare, instead of Obamacare, there would in all likelihood be no opposition.

Drew Hammill, Deputy Communications director and Press Secretary of Rep. Nancy Pelosi, issued a statement that Democrats plan to continue supporting the Affordable Care Act.

“While Republicans continue to fixate on sabotaging health reform and root for failure, House Democrats will continue to stand tall in support of the Affordable Care Act, work to strengthen the health reform law as implementation continues, and ensure that millions of uninsured Americans get coverage”.

So when you are talking to someone who strongly opposes the ACA, and a phrase or two they use sounds familiar, or not in keeping with their usual way of speaking, chances are they have been exposed to the contents of the playbook without their knowing it, and have simply accepted what they have been told to believe because the playbook is designed to bolster their doubts and produce that result.
 

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